Surfer

Surfer provides content planning and optimization tools for search-focused teams. It helps organize a brief and examine how a draft covers a topic, while leaving room for original examples and information the reader cannot get elsewhere.

What you can do

• Content optimization
• Search content briefs
• Topic coverage guidance

A useful starting workflow

Define the reader's task before opening an editor. Use topic suggestions to find omissions, then add a relevant example rather than expanding the article with repeated phrases.

What to compare

Choose a page with one clear purpose. Compare sources and suggestions, then improve the explanation, examples and internal links that make the content useful to its intended reader.

Pricing and access

Check the product website for current plans, usage limits and account requirements. The features available in a trial or free account can differ from a paid plan.